Zappos Success Story, Verkkokauppa and Fazer: Good Customer Service Sets You Apart and Helps You Succeed.
EXAMPLES OF BUSINESS SUCCESS STORIES THROUGH EXCELLENT CUSTOMER SERVICE
Zappos is one of the world's largest online retailers, offering a wide range of shoes, clothing, and accessories. But what sets Zappos apart from its competitors is its focus on good customer service.
Zappos was founded in 1999 by Nick Swinmurn, who was frustrated by not being able to find the shoes he wanted in local stores. He decided to start his own online shoe store that would offer a wide selection of shoes.
In the early days, the company struggled to gain traction, but Swinmurn realized that good customer service could be a key differentiator. He decided to invest heavily in customer service and make it the company's primary competitive advantage.
Zappos' customer service was unlike anything else in the online retail industry. The company hired friendly and helpful customer service representatives who were willing to go above and beyond to satisfy customers' needs. Zappos also had a toll-free phone number that customers could call at any time, which was always staffed by knowledgeable and courteous representatives.
Zappos' exceptional customer service quickly became a talking point, and the company began to grow rapidly. By 2009, Zappos was acquired by Amazon for over a billion dollars, but the company's focus on good customer service remained a key competitive advantage.
The success of Zappos demonstrates that good customer service can set a company apart from its competitors and help it achieve long-term success. Zappos' story is an inspiring example of how investing in customer service can pay off in the long run.
And in Finland there are many companies that have succeeded through good customer service. One example is the online retailer Verkkokauppa.com, which is known for its good customer service and fast deliveries. Verkkokauppa.com has won several awards for the quality of its customer service, and the company's revenue has been growing steadily in recent years. Since its inception, Verkkokauppa.com has sought to offer its customers high-quality and personalized service, which has helped the company to stand out from its competitors and grow its customer base.
Another example of a Finnish company that has succeeded through excellent customer service: Fazer. Fazer is a well-known Finnish food company that was founded in 1891. The company produces a wide range of products, including bread, pastries, chocolate, and candy.
Fazer's success is due in part to its commitment to quality and customer service. The company has a strong reputation for using high-quality ingredients and for producing products that are fresh and delicious. Fazer also places a strong emphasis on customer service, with a focus on listening to customer feedback and using it to improve its products and services.
In recent years, Fazer has expanded its business beyond Finland and into other markets in Europe and Asia. The company's commitment to quality and customer service has helped it to build a strong brand and to succeed in highly competitive markets.
Overall, these examples demonstrate that good customer service is an important factor in the success of any business, whether it is a small startup or a large multinational corporation. By focusing on the needs and preferences of customers, businesses can build strong relationships and create a loyal customer base that will help them to grow and thrive over the long term.